Visible in Outdoor Daylight
The display remains noticeable in bright outdoor conditions and complements the car without depending entirely on darkness.
LuxEmblem™ Smart LCD BMW Emblem
LuxEmblem™ Smart LCD BMW Emblem
Regular price
€89,99
Regular price
Sale price
€89,99
Taxes included.
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By LuxEmblem • For people who truly love their BMW
Your BMW Is More Than a Car. Make the Emblem Feel Like It.
Every BMW has a presence before the engine even starts—the stance, the body lines, the kidney grille and the badge that sits at the center of it all. LuxEmblem turns that familiar detail into a connected illuminated display prepared for your BMW model and production year.
Choose Your LuxEmblem AboveApp controlled • Rear or complete front-and-rear kit • Prepared for your BMW
Prepared for Your BMW
Phone App Control
Rear & Complete Kit
Water-Resistant
No Unnecessary Drilling
Built around the feeling of BMW ownership
The Badge Is Small. What It Represents Is Not.
BMW owners notice details. The angle of an M mirror. The depth of a wheel design. The way a body line catches the light. The exact chassis code that separates one generation from another. Those details are what make a BMW feel personal rather than ordinary.
LuxEmblem was created for that same reason. It takes one of the most recognizable details on the car and gives it a modern, illuminated, app-controlled presence that can be enjoyed in daylight, after dark and even while the car is parked.
This is not a generic light stuck onto the vehicle. Your selected BMW model and production year are used to prepare the suitable product configuration for your order.
“A BMW should still make you turn around and look back after you park it.”
LuxEmblem adds one more reason to do exactly that—without changing the character that made you choose the car in the first place.
More than a static exterior badge
A Modern Upgrade Made for BMW Enthusiasts
LuxEmblem combines illuminated styling, smartphone control, model-specific preparation and a slim exterior construction in one attention-grabbing upgrade.
Dynamic Display
Switch between the visual designs and lighting functions supported by the supplied controller.
Phone App Control
Connect through Bluetooth and access compatible controls from a supported smartphone.
Made for Your BMW
Select the exact BMW model and production year so the suitable configuration can be prepared.
Day & Night Presence
Designed to remain noticeable outdoors and become especially striking once ambient light drops.
See the app control in action
Change the Look From the Driver’s Seat
The video shows LuxEmblem installed on the vehicle while the phone app switches between supported visual options. Instead of settling for one fixed appearance, you can access the compatible functions provided by the supplied controller directly from your phone.
That means the detail at the center of your BMW can match the moment: understated when you want it clean, illuminated when you want more presence, and switchable without repeatedly reaching the installed unit.
Bluetooth connection through the compatible controller
Support for compatible iPhone and Android devices
Change supported visual options from the app
Control routine functions without touching the emblem
Setup information supplied with the product
Available functions can vary according to the supplied controller, app version, phone compatibility and product configuration.
Real product • Real scale • Real switching effect
See LuxEmblem Before It Reaches Your Car
This close-up shows the unit being held beside a BMW while the illuminated face cycles through supported designs. You can see the real product scale, the circular construction and the way the display changes in real time.
For an enthusiast, that matters. A product can look impressive in a studio render, but the real question is how it feels next to the car. This demonstration gives you a clearer view before you choose your own configuration.
Clean circular shape designed for an automotive setting
Illuminated face shown operating in real time
Easy-to-understand view of the product’s real-world scale
A modern detail that still respects the BMW look
Made to be seen beyond a dark room
From Bright Sunlight to the Night Drive Home
LuxEmblem is not presented only under perfect studio lighting. These demonstrations show how it appears outdoors, beside the car, during the day and after dark.
Thin in the Hand. Powerful at Night.
One unit is installed on the car while another is held by hand, showing the slim construction and the stronger illuminated effect after dark.
Perceived brightness can vary according to ambient light, weather, viewing angle, screen recording and product configuration.
Water-resistance demonstration
Because a BMW Is Driven Outside, Not Kept in a Display Case
An exterior upgrade has to live in the same world as the car: rain, road spray, changing weather and routine washing. This video shows LuxEmblem operating during direct water exposure.
The construction is intended for normal outdoor automotive use, including ordinary rain exposure and routine vehicle washing.
Water-resistant exterior construction
Suitable for normal rain exposure
Designed for routine vehicle washing
Made for everyday driving conditions
Exterior automotive use
Water resistant does not mean permanently submersible. Avoid holding a high-pressure washing nozzle extremely close to the unit for a prolonged period.
Prepared around the BMW you actually own
From Classic Generations to the Newest BMWs
BMW owners rarely describe their car with only one word. It might be an E46, an F80, a G20, an X5, an M4, an i4 or the exact generation they searched for before buying. That is why LuxEmblem asks for your BMW model and production year rather than treating every vehicle as identical.
Select your vehicle details in the product options above so the suitable configuration can be prepared for your order.
For unusual, imported or modified vehicles, contact support before ordering when you are unsure about compatibility.
Choose how complete you want the transformation to feel
Rear Only or the Full Front-and-Rear Look
The rear option gives the car a striking illuminated detail. The complete kit creates a more balanced appearance from both directions.
Rear Unit Only
€69
A focused illuminated upgrade for the rear of your BMW.
One rear illuminated LuxEmblem unit
Compatible control equipment
App connectivity support
Prepared for your BMW model and year
Clean model-dependent installation
Best Value
Complete Front & Rear Kit
€89
Complete the appearance at both ends of the car for only €20 more.
One front illuminated LuxEmblem unit
One rear illuminated LuxEmblem unit
Compatible control equipment
App connectivity support
Matching front-and-rear appearance
Prepared for your BMW model and year
The enthusiast’s choice
Why the Complete Kit Feels More Finished
A BMW is designed to look considered from every angle. Matching front and rear illumination keeps the upgrade visually balanced instead of making only one side of the car feel customized.
Balanced Appearance
Front and rear units create a more complete look when approaching or walking away from the car.
Only €20 More
The complete kit adds the front unit for only €20 above the rear-only option.
Stronger Visual Identity
Matching illuminated details make the customization feel intentional rather than added as an afterthought.
Designed to keep the visible finish clean
Clean Installation From Behind
The compatible configuration is intended to avoid unnecessary new holes while positioning the cable and connection components behind the unit where the vehicle configuration permits.
No Unnecessary New Drilling
Designed for compatible installation without creating unnecessary new holes in exterior body panels.
Discreet Rear Connection
Cable and connection components remain positioned behind the unit for a cleaner exterior appearance.
Model-Dependent Fitment
Exact requirements can vary by BMW model and mounting position. Professional installation may be recommended.
Professional installation is recommended when electrical connection, trim removal or access behind exterior components is required.
From selection to illumination
How LuxEmblem Works
Choose the configuration, submit your BMW information, install the compatible unit and access the supported functions from your phone.
1
Choose Your Kit
Select Rear Only or the Complete Front & Rear Kit.
2
Select Your BMW
Choose your exact model and production year in the options above.
3
Install the Unit
Fit the compatible LuxEmblem unit and controller according to the included instructions.
4
Connect Your Phone
Pair through Bluetooth and access the display functions supported by the supplied controller.
What you should know before ordering
Product Overview
The exact supplied configuration can vary according to the selected BMW model, product version and front-or-rear option.
Brand
LuxEmblem
Product type
App-controlled illuminated exterior automotive emblem
Available configurations
Rear unit only or complete front-and-rear kit
Vehicle preparation
Prepared according to the selected BMW model and production year
Phone connection
Bluetooth connection through the compatible supplied controller
Phone support
Supported iPhone and Android devices
Outdoor use
Water-resistant construction for normal rain and routine vehicle washing
Installation
Model dependent; intended to avoid unnecessary new drilling where compatible
For the person who knows their chassis code by heart
A BMW Gift That Will Not Be Forgotten in a Drawer
Forget another generic keychain or poster. LuxEmblem is a connected exterior upgrade selected around the recipient’s own BMW—something they can see and enjoy every time they approach the car.
Everything important before you order
Frequently Asked Questions
What exactly is LuxEmblem?
LuxEmblem is an illuminated exterior automotive emblem prepared according to the BMW model and production year selected during ordering. It connects to a compatible controller that provides access to supported functions through a smartphone app.
Does LuxEmblem work with a phone app?
Yes. The compatible supplied controller connects to a companion app and provides access to the display functions supported by that controller.
Is the app available for iPhone and Android?
The compatible app supports selected iPhone and Android devices. Setup information is supplied with the product.
Can I change the displayed logo or visual style?
The demonstrations show the unit switching between supported visual options through the phone app. Exact available functions can vary according to the controller and product version supplied.
Is LuxEmblem visible during the day?
The outdoor demonstration shows the illuminated display remaining visible in daylight. Perceived brightness varies with ambient light, weather, viewing angle and product configuration.
How does it look at night?
The illuminated effect becomes more pronounced after dark, creating a stronger visual presence when approaching the vehicle or seeing it parked.
Is LuxEmblem waterproof?
It is water resistant and intended for normal rain exposure and routine vehicle washing. It should not be treated as permanently submersible.
Can I wash my BMW normally?
It is designed for routine vehicle washing. Avoid holding a high-pressure nozzle extremely close to the unit for an extended period.
Does installation require new drilling?
The compatible configuration is designed to avoid unnecessary new drilling. Exact requirements can vary by BMW model and mounting position.
Is professional installation recommended?
Yes, particularly when electrical connection, trim removal or access behind exterior components is required.
What is included in the Rear Unit Only option?
One rear illuminated LuxEmblem unit and the compatible equipment supplied for the rear configuration.
What is included in the Complete Front & Rear Kit?
One front illuminated LuxEmblem unit, one rear illuminated LuxEmblem unit and the compatible equipment supplied for the complete configuration.
Why is the complete kit considered the best value?
Based on the current listed prices, the complete kit adds the front unit for only €20 more than the rear-only configuration.
Which BMW models are supported?
Select your exact BMW model and production year in the product options. For an unusual, imported or modified vehicle, contact support before ordering when you are unsure about compatibility.
What if my BMW has an aftermarket grille or modified bodywork?
Contact support before ordering and provide clear photographs of the emblem mounting area so compatibility can be reviewed.
Is LuxEmblem an official BMW product?
No. LuxEmblem is an independent aftermarket automotive accessory brand and is not affiliated with or endorsed by BMW AG.
LuxEmblem is an independent aftermarket automotive accessory brand and is not affiliated with, endorsed by, sponsored by or officially connected with BMW AG. BMW model names and related trademarks are used only to describe product compatibility.